Prof. Ian Rothmann is Director of the Optentia Research Focus Area. His expertise is in the assessment and development of employed and unemployed people’s potential, specifically within multicultural and cross-cultural contexts. His initial research focus was burnout, stress, and coping within multicultural contexts. With the changing intellectual climate in Psychology after 2000 (towards Positive Psychology) his research focus broadened to include work engagement and flourishing of people in work and organisational contexts as well as in non-work contexts.
Faculty of Humanities
Nina Brink achieved a BA in Communication Studies, and BA Hons and MA in Afrikaans and Dutch at the North-West University's Potchefstroom campus. Her specific research focus is on Afrikaans children's first language acquisition. This is an underexplored theme in the field of Afrikaans linguistics. Nina works within the framework of functional/usage-based and cognitive linguistics, and also specialises in Afrikaans language editing. Her research forms part of the Subprogram: Descriptive Linguistics of the Research Unit for language and literature.
My research career started in 2012 when I completed my honours degree in literature and published an article concerned with the immersive and repulsive effects in A Clockwork Orange, part of which involved my first encounter with fictional sub-cultural language entitled ‘Nadsat: The oscillation between reader immersion and repulsion’ . I focus on sub-cultural languages and understanding their role and function in society by applying and reconceptualising traditional mainstream language theories.
Marita Heyns is a researcher in the Optentia Research Entity of the NWU. She has a PhD in Psychology and a Master degree in Business Administration (MBA) as academic background. Her interests generally reflect Positive Psychology and Positive Organizational Scholarship related topics. She has a particular interest in the development of models for interpersonal- and organizational trust within workplace contexts characterised by transition and uncertainty. Through her research, she strives to promote pathways for individuals and organisations to flourish.
Professor Jaco Hoffman, is socio-gerontologist and leader of the Optentia Research Focus sub-programme: Ageing and Generational Dynamics in Africa (AgenDA) at North-West University (Vanderbijlpark Campus), South Africa as well as James Martin Senior Research Fellow in the Oxford Institute of Population Ageing at the University of Oxford, UK ‒ a position he retained on his return to South Africa at the beginning of 2015. He is also an Honorary Research Fellow in the Institute of Ageing in Africa at the University of Cape Town, South Africa.
- BTh (1992) University of Natal
- M.A ( 1992) University of Natal
- PhD (2000) University of the North
2. My academic areas of specialization and interests
African Studies, Education and Politics, Culture and Education, Sociology of Education, Education Policy.
In 2010, Gordon Matthew attained a BA-degree in Computational Linguistics at the North-West University’s (NWU’s) Potchefstroom Campus. In 2013, he attainted a MA-degree in Language and Literary Studies at the NWU’s Vanderbijlpark Campus, the thesis topic focusing on the development of a Dutch Named Entity Recogniser. Gordon is also part of the UPSET Research area and is part of a sub-area that focuses on Audio-Visual translation and Eye Tracking. Gordon is currently busy doing his PhD on different ways to determine and measure cognitive load while a person reads subtitles.
Dr Ella Wehrmeyer is a senior lecturer in Translation Studies at the School of Language Practice, University of the North West, Vanderbijlpark Campus in South Africa where she teaches translation theory, literary translation and interpreting studies. She holds a D. Litt. et Phil. from the University of South Africa, Pretoria. Her dissertation investigated sign language interpreting on television using questionnaires, focus groups, eye-tracking analysis and corpus analysis.
Abiodun Salawu is Professor of Journalism, Communication and Media Studies and Director of the research entity, Indigenous Language Media in Africa (ILMA) at the North-West University, South Africa. He has taught and researched journalism for over two decades in Nigeria and South Africa. Prior to his academic career, he practised journalism in a number of print media organisations in Nigeria. He has to his credit, scores of scholarly publications in academic journals and books. He has also edited/co-edited five books and authored one.
Anné Hendrik Verhoef is an associate professor in philosophy at the Faculty of Humanities at the North-West University’s Potchefstroom Campus. He studied at the University of Stellenbosch and at the Catholic University of Leuven in Belgium. In 2008 he received his doctorate with a thesis on the relation between time and the Trinity. His interests are in the philosophy of religion, metaphysics, the philosophy of Paul Ricoeur, hermeneutics, ethics, and the philosophy of happiness.