South Africa’s fashion retail industry is witnessing a shift as gamification emerges as a potent tool for improving customer loyalty, retention and brand recall.

In an increasingly competitive digital environment, retailers are turning to gamified experiences to engage customers. A recent study led by Prof Roland Goldberg from the Faculty of Economic and Management Sciences at the North-West University (NWU), published in the Malaysian E-Commerce Journal, explored the potential of gamification to transform consumer behaviour within the South African market.

The History of Art subject group, which is located in the School of Communication, held its inaugural industry summit on Tuesday, 22 October on the Potchefstroom Campus of the North-West University (NWU), bringing industry experts to our students.

Students from the History of Art subject group attended the event and gained first-hand knowledge of the work and daily lives of practitioners in the industry. Members of the BKhz Gallery shared their professional journeys and how they had crafted different careers in the industry.

In an exciting accomplishment, the North-West University (NWU) has received global recognition for its excellence in online and technology-enhanced education through the prestigious 2023-2024 International Benchmarking Report. This remarkable achievement not only highlights the NWU's high standards but also sets a new bar for digital education worldwide, particularly in safeguarding personal data.

What is the International Benchmarking Initiative?

The pivotal and definitive outcome of the historic United States (US) elections for control of the White House and the Congress has wide-ranging implications for the US economy and for the rest of the world.

In commenting on the outcome of the crucial 2024 US elections, Prof Raymond Parsons, economist from the North-West University (NWU) Business School says the American electorate has spoken.

By Gofaone Motsamai

By joining forces to tackle the social and economic challenges surrounding the Hartbeespoort Dam, the North-West University (NWU) and the provincial government aim to defuse current tensions and generate long-term solutions.

A new and unique form of Setswana poetry called Mosinete is being pioneered at the North-West University (NWU). Coming from the pen of Setswana lecturer Lesego Motlhankane, it marries traditional and contemporary elements and resonates with both heritage and modernity.

With an academic foundation in linguistics and literature, Lesego's passion for Setswana’s oral traditions and evolving poetic forms led him to create this genre.

Through shared access to advanced cyber infrastructure, South African universities and research and innovation agencies would be in a position to contribute exponentially to the country’s scientific, economic and industrial development. This is the aim of the National Integrated Cyber Infrastructure System (NICIS), which is spearheading efforts in South Africa to develop world-class cyber infrastructure that is locally and globally connected.

Three students from the North-West University’s Faculty of Natural and Agricultural Sciences received awards for their outstanding presentations and posters during this year’s symposium of the WaterNet/Water Research Fund for Southern Africa (WARFSA)/Global Water Partnership Southern Africa (GWP-SA).

Recent graduate Dr Luvhimba Tlhoaele and PhD students Keaobaka Precious Mahoko and Lawrence Sawunyama were honoured with awards during the event that took place in Maseru, Lesotho from 30 October to 1 November.

In a much-needed boost for food safety monitoring in South Africa, sophisticated sensors are being developed at the North-West University (NWU) to detect vitamins, harmful chemicals and contaminants at microscopic levels.

Prof Omolola Esther Fayemi of the subject group Chemistry is leading a research group working on innovative ways to detect important substances in food, water and the environment, using advanced sensors.

The Technology Transfer and Innovation Support (TTIS) team from the North-West University (NWU) participated in the prestigious Cape Town Tech Transfer Week from 23 to 25 October 2024. The event was held at the Graduate School of Business Conference Centre at the University of Cape Town.