Abiodun Salawu is Professor of Journalism, Communication and Media Studies and Director of the research entity, Indigenous Language Media in Africa (ILMA) at the North-West University, South Africa. He has taught and researched journalism for over two decades in Nigeria and South Africa. Prior to his academic career, he practised journalism in a number of print media organisations in Nigeria. He has to his credit, scores of scholarly publications in academic journals and books. He has also edited/co-edited five books and authored one.