The psychology behind your shopping trolley

South African households are counting every rand, but the retailers competing for their money have a formidable advantage: they understand how people shop, often better than shoppers understand themselves.

From the moment customers collect a trolley, they enter an environment carefully…

NWU celebrates exceptional results in the 2026 SAICA IAC exams

The North-West University (NWU) has achieved an exceptional 99% pass rate in the combined January and June 2026 Initial Assessment of Competence (IAC) examinations administered by the South African Institute of Chartered Accountants (SAICA).

The achievement places the NWU well above…

Bushmeat poaching: When the wildlife disappears, tourists will follow

South Africa’s wildlife is one of its greatest tourism assets. Every year, visitors travel from across the world to experience animals roaming freely in the country’s national parks, nature reserves and private conservation areas. Yet hidden within these landscapes is a largely unseen threat: bushmeat poaching using…

Africa’s tourism growth hinges on access, investment and visibility

Africa has the attractions to compete for a larger share of global tourism but sustaining the sector’s recent growth on the continent will depend on making destinations easier to reach, enter and navigate, says North-West University (NWU) tourism expert Prof. Elmarie Slabbert.

Prof Slabbert is director of the Tourism Research in Economics…

The Springboks are South Africa’s sporting brand par excellence

A green-and-gold jersey bearing the leaping springbok. It is synonymous not only with South Africa’s national rugby team, but with the country as a whole. The jersey can be seen in stadiums, pubs and public spaces across the globe.

The Springboks are more than a rugby team; they are…

From classroom to workplace: NWU students explore careers in industrial psychology and HR

Students from the School of Industrial Psychology and Human Resource Management at the Vanderbijlpark Campus of the North-West University (NWU) had the opportunity to hear directly from professionals about life after university during a panel discussion held on 31 July 2026.

The panel…

Cape Town’s tourism boom brings rewards – and a warning

Cape Town’s tourism sector is enjoying record visitor numbers and revenue, but its growing dependence on international travellers could leave the city vulnerable if domestic tourism continues to decline.

The Cape Town Tourism 2025 Economic Value of Tourism report found that tourists…

Executive dean earns C2 rating for his impactful finance research

Research that addresses real-world challenges in African economies has earned Prof. Mabutho Sibanda, executive dean of the Faculty of Economic and Management Sciences, a C2 rating from the National Research Foundation (NRF).

The rating, which is valid from 1 January 2026, recognises…

Unlocking dreams, shaping futures: Inspiring Matlaba Primary School learners through community engagement

The School of Industrial Psychology and Human Resource Management at the North-West University (NWU) continues to make a meaningful difference beyond the classroom through community engagement initiatives that inspire young people to believe in their potential and pursue their dreams.

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Research shines a spotlight on workplace bullying among teachers

Workplace bullying among teachers remains a largely hidden challenge in South African schools, yet its impact on teachers' mental well-being and their willingness to remain in the profession is profound. 

This is according to new master's-degree research by Olebogeng More, a part-…