Swakopmund Namibia, location of 8th IBC Conference

Pertunia Thulo -- Tue, 03/18/2014 - 00:00

Swakopmund Namibia, location of 8th IBC Conference

Another year has flown by and it is again time for the eighth IBC Conference that is currently in its organisational phase. This sought-after conference will this year take place from 19 to 21 August in the beautiful little town with its German flair, Swakopmund in Namibia.

The IBC Conference has since its second year of existence been accredited by the Department of Higher Education and will be the fifth consecutive conference to be organised by the NWU PBS.

The very first IBC conference took place in Mauritius in 2007 and approximately 60 attendees attended.  Thereafter, the conference took place in Port Elizabeth (2008), Zanzibar (2009), Victoria Falls, Zambia (2010), again Mauritius (2011), Mombasa (2012) and the Seychelles (2013).


  • Contemporary marketing management and digital and social media marketing
  • Applied entrepreneurship
  • Human capital management and leadership
  • Strategic management
  • Innovation and creativity and the commercialisation of creativity and innovation
  • Knowledge management
  • Operations and supply chain management
  • Financial management and investments
  • Business ethics
  • Managerial economics, social, technological and environmental impacts on contemporary business
  • Quality management
  • Applied business school research
  • Organisational behaviour
  • Management accounting
  • Business education
  • Technology acceptance
  • Tourism
  • Business management
  • Agricultural management
  • Doctoral and master’s colloquium


A double-blind, peer-review revision method will be used.  This year there will again be a colloquium for prospective PhD students, where respected academics will serve on the panel.  The 8th IBC Conference will this year also be underwritten by SABSA.


One of the factors that make this little town ideal for any tourist and especially conference-goers definitely is the German atmosphere.  You will find the well-known Swakopmund Brayhaus where you can experience a real German beer house. For the ladies there is also the crystal gallery where the most beautiful, quality precious stones are on display in the jewellery shop – German precision at its best.

The town does, however, also offer something for nature and animal lovers, where the fishermen can enjoy a day on modern boats out at sea.  There are also many desert tours where the adventurous individuals can participate in quad biking or dune boarding, or can take more relaxed tours where the unique animals of the desert can be seen.

The first call for papers has already been sent out.  Early submission of abstracts and papers will be greatly appreciated.

As organisers of the conference, it is very important to us to create an international platform for the presentation, discussion and debating of diverse academic and professional approaches that come the fore during the conference, especially pertaining to the ever complex business environment.


The local organising committee:

Prof Christo Bisschoff (Chairperson)

Prof Kobus Jonker (Head: Marketing)

Prof Christoff Botha (Accreditation and liaising with the Department of Higher Education)

Prof Stephan van der Merwe (Best Paper Awards)

Mr Albrecht Strydom (Finances)

Mrs Antoinette Bisschoff (Coordinator and academic selection)

Prof Tommy du Plessis (President SABSA)

Mrs Anne Wilson (SABSA marketing)


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