NWU pharmacy students impress with their skills

Pertunia Thulo -- Tue, 10/27/2015 - 08:39

NWU pharmacy students impress with their skills

Pharmacy students at the North-West University’s (NWU’s) Potchefstroom Campus once again left the university’s mark at international level and confirmed why this School of Pharmacy is regarded as the best in the country.

An international biopharmaceutical company, AstraZeneca, launched a competition with the aim to test, develop and sharpen the pharmacist-to-patient communication skills of students. According to Sonja Brits, AstraZeneca’s senior manager for leadership and development, these skills are extremely important to, first, explain to the patient the correct use of the medication involved and, second, to make a real difference in the patient’s life by offering a positive experience. “It is mutually beneficial for the patient’s well-being and for business,” she says.

AstraZeneca and the Subject Group Pharmacy Practice put their heads together and launched a twofold competition. Students first had to submit a project in groups, after which an individual competition followed. They received various assignments and also had to submit a portfolio and a video presentation.

Prize monies of R15 000 for the group winners and R35 000 for the individual winner were at stake. These monetary prizes were made available to settle existing or future tuition fees. According to Brits, the quality of the entries was of an exceptional quality – even considerably better than they had expected.

In the group project the group PharmaCure won, while Dorri-Anne Hohensee, a second-year Pharmacy student, came out on top in the individual category. This enabled her to give her studies an enormous financial boost.

AstraZeneca conducts business in more than 100 countries and concentrates primarily on cardiovascular and metabolic diseases, oncology and respiratory and inflammatory conditions.